Last updated: March 30, 2026

Privacy Policy

Your privacy matters to us. This policy explains what data we collect, how we use it, and the controls you have over it.

1. Who We Are

Codove Systems ("Codove," "we," "us," or "our") operates the Codove market validation platform. We are the data controller for personal information collected through our Service. For privacy inquiries, contact us at privacy@codove.co.

2. Information We Collect

Information you provide directly

  • Account information: name, email address, and password
  • Business idea submissions, target audience descriptions, and product assumptions
  • Payment information (processed by our payment provider; we do not store card details)
  • Communications you send us (support requests, feedback)

Information collected automatically

  • Usage data: pages visited, features used, time spent, click events
  • Device and browser information: IP address, browser type, operating system
  • Cookies and similar tracking technologies (see Section 6)

Survey respondent data

When we collect feedback on your behalf from survey respondents, we collect only the responses and basic demographic metadata needed to validate market signals. We do not collect names or contact information from respondents without their explicit consent.

3. How We Use Your Information

  • To provide, operate, and improve the Service
  • To generate demand scores, competitive positioning, and validation reports
  • To process payments and manage your account
  • To send transactional emails (account confirmations, report delivery, billing)
  • To send product updates and marketing communications (you can opt out at any time)
  • To detect and prevent fraud, abuse, and security incidents
  • To comply with legal obligations

4. How We Share Your Information

We do not sell your personal data. We share information only in these limited circumstances:

  • Service providers: Payment processors, cloud infrastructure, analytics providers — bound by confidentiality obligations
  • Legal requirements: When required by law, court order, or to protect our rights or the safety of users
  • Business transfers: In connection with a merger, acquisition, or sale of assets, with advance notice to you
  • With your consent: Any other sharing we will ask for explicit permission first

5. Data Retention

We retain your account data for as long as your account is active. After account deletion, we remove personal data within 30 days, except where we are required by law to retain it longer. Anonymized, aggregated data may be retained indefinitely for product improvement purposes.

6. Cookies

We use cookies and similar technologies to keep you logged in, remember preferences, and analyze how the Service is used. We also use third-party analytics and advertising pixels (including Meta Pixel) to measure campaign performance.

You can control cookies through your browser settings. Disabling cookies may affect some functionality of the Service.

7. Your Rights

Depending on your location, you may have the right to:

  • Access the personal data we hold about you
  • Correct inaccurate or incomplete data
  • Delete your personal data ("right to be forgotten")
  • Port your data to another service
  • Object to or restrict certain processing
  • Withdraw consent where processing is based on consent

To exercise any of these rights, email privacy@codove.co. We will respond within 30 days.

8. Security

We implement industry-standard security measures including encryption in transit (TLS), encryption at rest, access controls, and regular security reviews. No system is 100% secure; if you believe your account has been compromised, contact us immediately.

9. Children's Privacy

The Service is not directed to individuals under 18. We do not knowingly collect personal data from children. If we learn we have done so, we will delete it promptly.

10. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of significant changes via email or a notice in the Service. The "Last updated" date at the top of this page reflects the most recent revision.

11. Contact

For privacy-related questions or requests, contact us at privacy@codove.co.